In New Orleans, resilience is more than a buzzword; it’s the lifeblood of a city that has faced more than its share of trials. Gayle Benson knows this intimately. As the New Orleans Saints owner, she leads an institution transcending football. For fans, the Saints symbolize unity and hope—a team that embodies the city’s determination to rise above adversity, from natural disasters to personal tragedies. The roar of the Superdome is not just a celebration of sport; it’s a declaration of identity.
When Benson took over in 2018, the Saints already had a special place in the hearts of New Orleanians. But under her stewardship, the team has become something even more profound: a bridge between the city’s storied past and its uncertain future.
Benson doesn’t just manage the Saints; she curates an experience, ensuring the team remains a beacon of pride and perseverance for future generations.
Her influence extends well beyond the football field. Benson’s philanthropic efforts are as ambitious as they are heartfelt. From restoring the historic St. Louis Cathedral to investing in education and healthcare, her work addresses the city’s deepest needs with a vision for long-term impact. This isn’t about short-term fixes or fleeting gestures; it’s about creating a foundation for a better, stronger New Orleans.
For Benson, the Saints and the city are intertwined, their fates linked by a shared spirit of resilience and renewal. Her legacy won’t be measured solely in wins or losses. It will be defined by the opportunities she has created, the communities she has uplifted, and the enduring sense of hope she has instilled in a city that knows how to keep moving forward, no matter what.
Costa: The New Orleans Saints are more than just a football team; they’re a symbol of resilience for the city. How do you view the team’s role in bringing the community together, especially during challenging times?
Benson: The Saints represent far more than just a football team to our city; they embody the spirit and resilience of New Orleans. In times of challenge, such as the horrific New Years terrorist attack, our team brings people together, offering hope and pride. The Saints serve as a reminder that no matter the adversity, we are always stronger together.
Since becoming the principal owner of the Saints, how has your vision shaped the franchise’s connection to New Orleans and its culture?
As Owner, my vision has always been to build a connection that mirrors the heartbeat of our city. New Orleans is my home and I fully understand that the Saints are woven into the fabric of city. It’s important to me that we honor and celebrate the cultural legacy of New Orleans while continuing to evolve and inspire future generations.
Your philanthropic work spans education, healthcare, and youth development. How do you decide which causes to prioritize, and what do you hope your contributions achieve in the long term?
When it comes to philanthropy, I focus on causes that have a lasting, meaningful impact—particularly in education, healthcare, and youth development. My goal is to create opportunities that empower individuals and families, ensuring that our community has the resources it needs to thrive long after my contributions.
Much of your philanthropy focuses on the Gulf South. What challenges in this region motivate your work, and what changes do you hope to see?
The Gulf South region faces unique challenges—poverty, health disparities, and lack of access to education. I’m motivated to address these systemic issues and am committed to seeing real, transformative change that uplifts the entire region for generations to come.
The St. Louis Cathedral is a historic and spiritual icon for New Orleans. What inspired you to lead its renovation, and what does this project mean to you personally?
The St. Louis Cathedral is the heart of New Orleans, both spiritually and culturally. Leading its renovation was a deeply personal decision. I have served as a reader at mass for decades. St. Louis is also where I met my husband, Tom. St. Louis Cathedral is so much more than just a church. I believe its preservation is vital to the history and future of our community—it is a symbol of our enduring faith and pride.
As you restore the St. Louis Cathedral, what aspects of its history and architecture are most important to preserve for future generations?
In restoring the Cathedral, it is crucial to honor its architectural integrity and spiritual significance. I hope to ensure that future generations can experience its grandeur and feel the same sense of reverence and connection to our city’s rich heritage.
Beyond its religious significance, how do you envision the cathedral serving as a hub for education, culture, and community engagement after its restoration?
Beyond its religious importance, the Cathedral is a beacon for education, culture, and community. After its restoration, I envision it being a hub where people come together, learn, and celebrate the vibrant history of New Orleans, fostering unity across diverse groups.
How has your Catholic faith influenced your leadership in both business and philanthropy and what values do you draw from it in your decision-making?
My Catholic faith is at the core of how I lead, both in business and in philanthropy. It guides me in making decisions rooted in compassion, integrity, and service to others, just as my husband Tom did. I always strive to carry on his legacy by uplifting those around me and support others.
Whether through football, philanthropy, or the preservation of cultural landmarks, what do you hope your legacy will mean to New Orleans?
Through my work with the Saints, my philanthropic endeavors, and the preservation of our cultural landmarks, I hope to leave a legacy of resilience and love for New Orleans. My goal is to make our city a place of opportunity and pride for everyone.
At Worth, we often explore the concept of “worth beyond wealth.” How do you define that idea, and how has it shaped your approach to life, business, and giving back?
To me, “worth beyond wealth” is creating a legacy that transcends material success. It’s about investing in people, community, and values that endure. I do everything in my power to enhance the lives of others in ways that go far beyond financial wealth, and I hope to leave a lasting, positive impact on future generations.
