At Davos, philanthropist Amy Dornbusch sat down with Dan Costa, Chief Content Officer at Worth Media Group, to discuss Atlas Daughters, her initiative aimed at redefining philanthropic travel through immersive, intergenerational experiences. By combining education, global impact, and hands-on involvement, Atlas Daughters seeks to inspire families to engage deeply with global challenges while fostering a mindset of lasting impact in younger generations.
The program’s first journey is set for Samoa, where participants will collaborate with the NGO Greater Good on a sustainability initiative: the development of compostable diapers to combat plastic waste. Through these experiences, Dornbusch hopes to connect participants with real-world applications of global development goals, such as those outlined by the United Nations Sustainable Development Goals (SDGs).
Dornbusch emphasizes that instilling impact-driven behaviors in children at an early age is crucial for shaping the future of philanthropy. She envisions a world where for-profit and non-profit initiatives converge, leveraging resources and innovation to address pressing global challenges.
By blending experiential learning with active participation, Atlas Daughters aims to create transformative experiences that not only strengthen family bonds but also cultivate a new generation of philanthropists committed to sustainable, long-term change.
