Monday, May 18th | 2 PM ET
Top communication and marketing executives join us to explain how they balance core brand efforts with agility to address the daily changes we all face. All organizations are figuring out in real time how to adapt in this weirdly-difficult time. Leaders are challenged to think creatively, as all aspects of business are scrutinized in new ways–from products and services to operations and logistics. As brands re-evaluate strategies, including for how they support humanitarian and Covid-19-related projects, communicators and marketers must keep crafting messages and campaigns to support critical businesses.
Panelists:
- Tara Carraro, EVP & Chief Corporate Affairs Officer, Nestle Waters North America
- Martina Trucco, VP and Global Head, Corporate Marketing and Corporate Communications, Micron Technology
- Andy Whitehouse, Founder & Managing Partner, Copperfield Advisory
