Almost 650 years ago, Geoffrey Chaucerย penned the adage โ€œAll good thingsย must come to an endโ€ as part of hisย epic poem โ€œTroilus and Criseyde,โ€ aย tragic love story set during the Trojanย War. The poem is a story of climacticย highs followed by the darkest ofย lowsโ€”emotions that long-term investorsย are all too familiar with.

Given that weโ€™re now eight years intoย the second longest bull market in U.S.ย stock market history, these record highsย will inevitably come to an end, either byย way of a much-anticipated correctionย (a peak-to-trough decline of at least 10ย percent) or a more dramatic bear marketย (a peak-to-trough decline of at leastย 20 percent).

The silver lining to corrections andย bear markets is that theyโ€™re normal,ย expected and necessary โ€œresetsโ€ thatย enable financial markets to provideย sustainable long-term growth. Theyโ€™reย so common that from the years 1900ย through 2013, 123 corrections occurredโ€”nearly one per yearโ€”and during that same period 32 bear markets occurredโ€”about one every three and a half years.1

Despite the focus on major downturns,ย the market has historically recoveredย quickly. In fact, the best days in theย market have typically come within twoย weeks of the worst days, so investorsย who sold during significant market ย declines have been heavily penalized. In aย 2015 Business Insider article, Sam Ro reportedย that being out of the market on onlyย the 10 best S&P 500 trading days betweenย 1995 and 2014 would have netted an investorย 3.75 percent less in annualized returns.

While timing the market is nearly impossible,ย investors still take this gamble all tooย often, seeking the โ€œsafety of cashโ€ in aย downturn. By doing so, however, most investorsย end up locking in losses too low andย re-entering a recovering market too late; inย effect, they lose not once, but twice.

So, when the next correction or bear marketย does come, take the approach of savvyย investors by preparing ahead of time, bothย strategically and mentally. Here are a fewย strategies to consider:

Temper your emotions. Avoid the temptationย to sell long-term assets by realizingย that market downturns are to be expected.ย Historically, the market has always recovered,ย irrespective of the myriad reasonsย given why โ€œthis time is different.โ€

Optimize your portfolio allocation. Ensureย that you have, and remain committedย to, an appropriate asset allocation given yourย investment time horizon and risk profileย across both qualified and nonqualified accounts.ย Within each account, having completeย and thoughtful asset exposure willย keep things on track for you in the long termย and allow you to rebalance out of those assetsย that have increased in value, into assetsย that have been beaten down.

Aim for disciplined rebalancing. Look atย extreme market volatility as an opportunityย to buy low and sell high. During the lows of 2008, for example, having at least someย bond exposure enabled even the most aggressiveย investors to rebalance from fixedย income, the only asset class that was up,ย into other asset classes trading at depressedย values.

Have an emergency fund. Plan ahead forย any short-term liquidity needs by maintainingย an adequate reserve of cash for any unexpectedย situations; enough to cover six toย 12 monthsโ€™ worth of expenses is a commonย target. This will help prevent the need toย sell assets at fire-sale prices.

Consider deploying cash in a downturn.ย Buying into a depressed market with excessย cash (beyond any emergency reserve) canย be an effective way of boosting future dollar-weighted investment returns once theย market recovers.

By being prepared, remaining disciplinedย and keeping an open line of communicationย with your advisor, youโ€™ll be able to weatherย painful, yet temporary, market volatility andย ensure that the end of one chapter of marketย performance simply marks the beginning ofย the next. As Chaucer said, โ€œAll good thingsย must come to an end… but the best is yetย to come.

1ย Ro, Sam. (2015, March 12). How a few poorly-timed tradesย can torpedo two decades of healthy returns.

The opinions expressed are those of Saugatuck Financialย as of the date stated on this article and are subject toย change. There is no guarantee that any forecasts madeย will come to pass. All investments carry some level ofย risk, including the potential loss of principal invested. Noย investment strategy can guarantee a profit or protectย against loss. Saugatuck Financial is a marketing name forย Justin Charise, Alfred Schor and Lou Nistico and is notย a broker-dealer, registered investment advisor federalย savings bank, subsidiary or other corporate affiliateย of The Northwestern Mutual Life Insurance Company,ย including its subsidiaries, nor is it a legal partnership orย entity. Northwestern Mutual is the marketing name for Theย Northwestern Mutual Life Insurance Company, Milwaukee,ย Wis. (NM), and its subsidiaries. Charise, Schor and Nisticoย are representatives of Northwestern Mutual Wealthย Management Companyยฎ, NMWMC Milwaukee, Wis., aย subsidiary of NM and limited purpose federal savings bank,ย and registered representatives of Northwestern Mutualย Investment Services, LLC (securities), a subsidiary of NM,ย registered investment advisor, broker-dealer, and member,ย FINRA and SIPC. All NMWMC products and services areย offered only by properly credentialed representatives whoย operate from agency offices of NMWMC.