Photo credit: Netflix
Working alongside the company’s other high-powered managers, like Co-CEO Ted Sarandos (see above), Bajaria oversees an $18-billion-a-year global content machine that spans 50 languages and 190 countries. That gives her unmatched influence over global culture and entertainment.
Netflix has expanded far beyond scripted series. She’s the force behind the company’s push into live events, sports, and global franchises, bringing WWE programming, NFL games, and major live specials to Netflix subscribers for the first time. When she green-lights a show she’s driving more than just entertainment. Like the tourism spike that happened after Emily in Paris debuted. Surveys done showed that 1 in 10 people say they’re visiting Paris because of a show or movie, and that 38% named Emily in Paris.
What made her especially powerful over the past year is Netflix’s potential acquisition of Warner Bros. Discovery. If it closes, she would oversee brands like HBO, DC, and Harry Potter, positioning her as arguably the most influential executive in Hollywood
