Sarah Foley

Sarah Foley

Partner, SWAT Equity Partners

Sarah is a senior finance and operating professional with over 23 years of experience investing in angel- to leveraged buyout-stage companies across a variety of industries. She has held multiple corporate executive, investment and board of director positions assisting companies through growth to turnaround stages of development.

Sarah manages SWAT Equity Partners, an early-stage venture capital firm focused exclusively on consumer-branded products and services. The firm invests at the Seed to Series A stages of development and has accumulated 26 portfolio companies since inception in 2017. Sectors of focus include health, wellness and beauty, food and beverage, household products, apparel, and consumer tech.

Previously, Sarah spent over two years as CFO of Eleni’s NYC Inc., a manufacturer and marketer of hand-iced and conventional crisp cookies sold through multiple channels of distribution, including wholesale, e-commerce, retail and custom. Prior to joining Eleni’s, Sarah was a Director and Co-Head of Acquisitions for a nascent North American infrastructure fund at Deutsche Bank Asset Management. Prior to Deutsche Bank, Sarah was a Principal at Chartwell Investments, a middle-market private equity fund where she was responsible for originating, executing and monitoring portfolio investments. While at Chartwell Investments, she executed approximately $500 million of transactions across consumer products, consumer services and industrial manufacturing industries.

Sarah began her career in Morgan Stanley’s Mergers & Acquisitions department and at Greenhill & Co. She graduated from Northwestern University with a dual BA degree with honors in Mathematical Methods in Social Sciences and Economics.

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