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Robin heads the global technology and innovation practice for Ruder Finn, one of the world’s leading independent communications firms whose tech practice ranks in the industry’s top ten. She has a 20-year track record for promoting and protecting brand and corporate reputation for Fortune 500 leaders and high-growth startups at all stages of their life cycle. She has lived and worked in nine markets across five countries in North America, Europe, and the Middle East, and was recently listed as one of the top 100 most influential technology PR executives in the world. She sits on the Northwest regional board for the U.S. Fund for UNICEF.
Arts + Culture
Crowdfund Your Next Album Release, Even If You’re Already a Star
As a result of digitalization and widespread piracy, music album sales are less than half what they were a decade ago. The trend forces many artists to produce albums independently. An increasing number of musicians are circumventing major record labels by using crowdfunding platforms like Kickstarter.
Arts + Culture
The Musician in Us: What the Future Will Sound Like
At the 2012 Grammys, the awards for Best Dance Recording, Best Dance/Electronica Album, and Best Remixed Recording went to a DJ who calls himself Skrillex. Electronic Musician described his music as “bass riffs that sound like fire-breathing dragons, vocal melodies that closely resemble Central African Mbenga Mbuti Pygmy music, and deftly placed vocal samples that typically propel huge rave crowds into a frenzy.”
