Artificial intelligence is changing everythingโbut thereโs one critical advantage it still doesnโt have. At Worth Presents: Beyond Wealth (Palm Beach, March 25, 2026), Justin Batt, Publisher at Worth Books, explains why thereโs a limited window to build your personal brand before AI reshapes how authority and storytelling work. While AI can analyze data, content, and behavior at scale, it still cannot replicate your lived experience, your story, and your unique perspective. Batt shares why capturing that storyโespecially through a bookโis one of the most powerful ways to establish credibility and long-term authority. He also breaks down how Worth Books helps authors bring their stories to life, from ghostwriting and editing to publishing, distribution, and media exposure.