Whatโ€™s in store for Apple in 2014? Will Apple shake up wearable technology and traditional television, or will it struggle to innovate? Techonomyโ€™s David Kirkpatrick speculated about Appleโ€™s year ahead on Bloomberg Surveillance last week, predicting good things for the tech giant. Even in China, where Appleโ€™s market share is relatively low, Apple has a โ€œgreat opportunity,โ€ said Kirkpatrick, who is a Bloomberg contributing editor. โ€œItโ€™s a very high-quality, well-respected product in China,โ€ he explained, pointing to Appleโ€™s standing as a higher-status, luxury brand. โ€œIn China, status matters very much.โ€
Other pundits worry about Appleโ€™s long-term financial health, citing declining stock and stiff competition from Android products and Googleโ€™s Chromebook. Kirkpatrick, though, stands behind Apple as the โ€œgold standard for portable technologyโ€ in the U.S. and around the world. โ€œApple continues to be an innovative company with the best technology hardware bar none,โ€ he said, adding he thinks the company will make a foray into wearable technology in 2014.