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Calculated Response
What Bubble?
Russ Alan Prince & Hannah Shaw Grove
07/01/2007

Just four years ago, real estate sellers, buyers and speculators were enjoying optimal conditions. Both the federal funds rate and prime interest rate were at or near all-time lows and housing prices were climbing. Sellers were able to price their homes higher than they ever thought possible, and successfully get their asking price or more. Meanwhile, homeowners were refinancing to create liquid wealth, and buyers were able to afford more than they ever dared hope. The American dream was coming true for everyone, both low-income citizens and the very affluent.

As interest rates have climbed since then, mortgages have become less attractive. Home prices are sliding, but not at the same pace at which rates are increasing. These dynamics conspire to create a sluggish environment for home sales. On a relative basis, residential real estate seems downright moribund. This turn of events has surely affected low-income people, the middle class and even some of the wealthy—but the very affluent have experienced few of these shifts. This demographic continues to buy homes and improve them with renovations and additions at the same pace they did when the market was hot.

To better understand the insulating effects of wealth in the real estate market, in the first quarter of 2003 we surveyed 308 affluent homeowners about their personal residences. In the first quarter of this year, we updated the survey, questioning 326 different (but similarly wealthy) individuals. This is what we found:

• The perspectives and plans of individuals with a net worth of $1 million to $10 million have flipped 180 degrees from what they were in 2003.

• Those with wealth in the $10 million to $20 million range exhibit similar behavior, but to a lesser degree.

• The wealthiest segment, with more than $20 million in net worth, remain constant in both their actions and plans regarding real estate, as if there has been no change in housing inventory, prices and mortgage rates over the past four years.

Ownership Is Waning
There is a statistically significant decrease in the number of residences owned by families with a net worth of up to $20 million (Exhibit 1). In today’s real estate market, they are less inclined to own as many homes as they once did. The wealthiest group, however, continues to own, on average, more than three homes, because it suits their lifestyle.

Investments Only Increase in Value
In 2003, roughly half of all the affluent families surveyed considered their residential real estate an investment. This figure dropped to about one-third in 2007 (Exhibit 2). Families with a net worth between $1 million and $10 million revealed a significant proportional drop, while families with a net worth between $10 million and $20 million showed a slight decrease.

Again, the perspective of the wealthiest group hasn’t changed; they never viewed their personal residences as investments, and still don’t. They have no plans to profit from their real estate purchases and are focused instead on enjoying them.

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